Website data: (Actual information extracted from website) Meta title: Email marketing blog: No man is an iland Meta description: Email marketing advice, news and best practices written with a personal touch

This listing is not rated yet.   Rate it!  |  Report it! Email Marketing Reports http://www.email-marketing-reports.com/iland/ Email marketing advice, news and best practices. Updated daily. Category: Blog Directory » Business Blogs » Marketing And Advertising Hits: 1 Date added: 2006-08-23 11:57:12 Alexa traffic rank: 101,745 Site average load time: 2.789 Second(s) Medium Faster than 42% of websites Site language: EN Site encoding: US-ASCII

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Email Marketing Reports Latest Posts

Email certification: the options
Continuing our look at email certification and accreditation, time to give some free PR to the more popular services involved.I've outlined the main accreditation features, benefits and reach of the three biggies in the market, and invited each to submit their own comments on what makes them... Read more...
Published 2 days ago

Should you certify your emails?
Getting emails into inboxes is the aim. And email certification / accreditation can be a big help. But how do you know if it makes sense for your situation?This article identifies the issues you need to consider and gets industry experts to chime in with advice.It's the first of several articles... Read more...
Published 3 days ago

So that's why your open rate improved
You got a higher than normal open rate for the last email. Excellent. Must have been a great subject line. Unless, of course, the improvement was caused by...a change in the from line so more people recognized the sender and opened the emailbetter branding in the preview pane, so more people... Read more...
Published 5 days ago

Subject line research has many lessons
A fascinating study of subject lines by AlchemyWorx (download here) makes critical reading for those interested in optimizing their subject lines (and who isn't?).Here's the summary:1. Short subject lines optimize open rates.2. Long subject lines optimize both clickthrough and click-to-open... Read more...
Published 6 days ago

Video emails: clarity...and a challenge
Let's admit we all love the idea of videos playing from within the email, because it has that futuristic coolness factor attached.A few days ago, a case study suggested success with embedded video was possible. It met with skepticism.EmailKarma responded with a survey on video email practices and... Read more...
Published 6 days ago

Sender reputation: interview with Ken Takahashi
Sometimes I get confused about email deliverability issues (which happens more than I'd care to admit). The only solution is to call up an expert.In this interview, Return Path's Ken Takahashi goes over some of the issues surrounding your email sender reputation. ISPs look at this reputation when... Read more...
Published 1 week ago

The new email marketing: old email practices
Part 10 of an ongoing series:Part 1 | Part 2 | Part 3 | Part 4 | Part 5 | Part 6Part 7 | Part 8 | Part 9(We're looking at the strategies and tactics that distinguish a smart email marketer from a bulk email marketer.)The new Toyota Prius has a "central instrument display with digital speedometer,... Read more...
Published 1 week ago

Email software is not email marketing software
In a recent survey of marketers in Ireland, over 50% were "using desktop solutions such as Outlook...to run their email marketing campaigns."Using your email software or webmail account to send marketing emails is like delivering by bicycle. It's not a particularly sensible solution for the vast... Read more...
Published 1 week ago

The new email marketing: the search for synergy
Part 9 of an ongoing series:Part 1 | Part 2 | Part 3 | Part 4 | Part 5 | Part 6Part 7 | Part 8(We're looking at the strategies and tactics that distinguish a smart email marketer from a bulk email marketer.)There are no email marketers. But there are many marketers that use email to achieve their... Read more...
Published 2 weeks ago

Email design treasure troves
Thanks to Ivan Brezak Brkan for pointing me to what looks like a fabulous new email design resource...Spam Meltdown is a new blog created to "showcase finely crafted HTML emails."The first few posts already highlight dozens of designs, including a comprehensive look at welcome messages. The... Read more...
Published 2 weeks ago

Don't fall for email marketing myths
I'm in an obstreperous mood today.Email marketing has a high ROIA myth? (That got your attention.) Yes, of course, email marketing does have a fabulously high return on investment. But is this the best way to judge the success of your email marketing?First, if you focus exclusively on ROI, you... Read more...
Published 2 weeks ago

Be careful with embedded video
A new case study from MarketingSherpa reveals great results obtained by embedding a video directly in outgoing marketing emails.Human nature is such that I can already hear the pounding of thousands of excited feet as we all go running to the nearest video email vendor to follow suit.Let's take a... Read more...
Published 2 weeks ago