Notes:

Latest blog posts from Power Shift

Interview with Dell’s Bob Pearson by Jeremiah Owyang â€" Social Media Becomes More Important In A Recession
Bob Pearson, VP Communities & Conversations had some great points in this video that I wanted to highlight here. He was interviewed by Jeremiah Owyang of Forrester who published the video in a post on his blog, Web Strategy by Jeremiah. Highlights for me were: 1. How core is social media to...
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Published 6 days ago

Ogilvy 360 Digital Influence Pushing Boundaries with Radian6
360° Digital Influence â€" Ogilvy’s global social media and word of mouth practice â€" and Radian6 have successfully deployed Radian6 as the consumer generated media listening tool to all of the Digital Influence teams around the globe. 360° Digital Influence provides strategy and execution...
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Published 3 weeks ago

Dell Case Study: Free Range Marketing
Earlier this year, Dell was busy planning the launch of their new Inspiron 910 mini notebook computer. But Gizmodo got wind of what they were cooking up at a tech conference, and the buzz began.  Learn how Dell spent time listening, learning, and engaging with their customers around this hot...
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Published 4 weeks ago

VeriSign and Voce Communications: A Radian6 Case Study
As a leader in internet infrastructure services, VeriSign has been helping their customers engage in trusted communication with their customers for over a decade. So when they and their agency partner, Voce Communications, decided that they needed to be paying attention to their own online...
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Published a month ago

Filling in the case study vacuum
If there is one thing I’ve come across in the past year its that there is a large demand for case studies when it comes to integrating social media into business. Case studies are popular because they take a potentially large and fluffy concept and put it into real life examples that companies...
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Published 2 months ago

Yet another five more reasons to listen to social media
So on Tuesday I published a follow up to my original top 10 reasons post, Five more reasons brands should listen to social media. I meant to publish the second half to that post yesterday but alas I misread my time availability after delivering the keynote at the Broadband Services Forum in...
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Published 2 months ago

Another 5 reasons brands should listen to social media
Not long ago I published the Top 10 Reasons brands should listen to social media.  A lot of people enjoyed the list so I dug in to see if there were even more reasons to listen - and there were - at least 10 more reasons.  Today I’m going to share 5 more of these reasons with you.  What do...
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Published 2 months ago

More new features…
Just this past weekend we rolled out a number of new features available to subscribers of the Radian6 platform. These new features aim to make listening and engaging in social media even more effective and efficient within agencies and enterprise organizations. Social Profiles - This is the...
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Published 2 months ago

Reasons to attend the New Marketing Summit
Have you registered yet for the New Marketing Summit being held on October 14 - 15, 2008?  If not you should consider checking it out.  Radian6 is sponsoring this great event, a sociaâ€"media-meets-marketing gathering spearheaded by none other than Chris Brogan, Paul Gillin and David Meerman...
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Published 2 months ago

The Breakthrough: Starting at the Top
Today, Radian6 is featured in a brand new series in one of Canada’s premier national newspapers on business, the Globe and Mail - Report on Business.   The series looks into how companies took advantage of a pivotal point in their history to propel the company forward.  Radian6 kicks off the...
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Published 2 months ago