Just this month, an online survey of 1,000 adults helped detail the use of blogs as a social media and news source by Americans.

The survey which was conducted by market research firm, Synovate, found that 65% read blogs in order to access others' opinions, 39% are looking for news and or information, and 38% are in it for the entertainment value. Approximately one third of those surveyed relish shamelessly in the gossipy blogs while a mere 2% find blogs useful for keeping tabs on family and friends.

Other statistics revealed that more women than men are blogging and that a whopping 49% claim some kind of loyalty to the blogs they read on a regular basis; breaking down to 39% viewing favorite blogs less than once a month, 28% checking in monthly, 15% feeding a daily addiction and 5% checking them numerous times each day.

Sources: Slashdot, Synovate